Going Mobile 101

Getting a mobile application to market can be incredibly challenging, given the complexity a content provider must overcome in the process.

The Tira Wireless mobile content lifecycle management solution consists of five key steps to ensure the successful conception, development and market delivery of mobile applications. By applying the five stages of this solution, mobile content providers can easily develop and deliver their products to market.

• Market Planning - Decisions around geography, carriers, handsets
• Development - Coding for portability
• Adaptation - Generate 100s of application versions to go global
• Testing - On device and remote validation
• Distribution - Infrastructure to download and purchase mobile content

As part of this solution, Tira Wireless provides best of breed products for developing, adapting and testing mobile applications. We have complemented our own products and services through partnerships with leading industry partners, including Enough Software, Mobile Complete, Cascada Mobile and Bango. It all just works together to simplify each of the steps in the Mobile Content Lifecycle.